Prime Ukrainian Grocery store accepts Bitcoin, Ripple, Cardano, Dogecoin and others by way of Binance Pay – The Crypto Fundamental – The Crypto Fundamental

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Binance is driving crypto adoption via a partnership with a leading Ukrainian grocery chain retailer.

Varus, a top Ukrainian grocery chain retailer, has partnered with the world’s largest cryptocurrency exchange Binance to accept cryptocurrency payments.

Binance announced in a tweet today, saying:

“Binance is partnering with VARUS, one of Ukraine’s leading grocery chain retailers, to bring seamless crypto payments with fast delivery across the country to the community.”

According to the announcement, Varus is the first European supermarket to accept cryptocurrency payments through the Binance Pay solution.

#Binance is partnering with VARUS, one of Ukraine’s leading grocery chain retailers, to bring the community seamless crypto payments with fast delivery across the country.

VARUS is the first supermarket in Europe to accept #Binance Pay 🤝 pic.twitter.com/75Q7YbnKTj

— Binance (@binance) September 16, 2022

Payment solution features

Through the initiative, Varus customers can now order food and groceries online and pay for them with selected cryptocurrencies on the Binance Pay wallet.

After paying with cryptos, Ukrainian buyers can enjoy fast delivery to nine Ukrainian cities such as Kamianske, Kryvyi Rih, Vyshhorod, Zaporizhia, Kyiv, Dnipro, Brovary, Nikopol and Pavlograd.

Ukrainians wishing to use the payment solution need to download and install the Binance app, log in to the Varus website to select the item they want, and pay with Binance Pay. The company said in a statement.

While Varus is the first Ukrainian supermarket to use Binance Pay, the solution is already being used by Foxtrot, a Ukrainian electronics and home appliance chain.

Binance launches giveaway

To celebrate the initiative, Binance and Varus announced a giveaway for users of the solution. The campaign will run for one month from September 15, 2022 to October 15, 2022. Customers who order 500 UAH ($13.54) worth of items from Varus and pay with Binance Pay will receive a 100 UAH ($2 ,71).

Binance Pay is a borderless payment solution that enables people to pay and get paid with cryptocurrencies. Binance developed the solution.

For now, Binance Pay supports more than 40 cryptocurrencies.

“ADA, ATOM, AVA, BCH, BNB, BTC, BUSD, CTSI, DASH, DOGE, DOT, EGLD, EOS, ETC, ETH, FIL, FRONT, FTM, GRS, HBAR, IOTX, LINK, LTC, MANA, MATIC , NEO, OM, ONE, PAX, QTUM, STRAX, SXP, TRX, TUSD, UNI, USDC, USDT, VAI, VET, WRX, XLM, XMR, XRP, XTZ, XVS, ZEC, ZIL”.

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